About IndustryPace

IndustryPace is published by Pesach Lattin, publisher of ADOTAT. It first ran in 2010 and 2011, covering affiliate marketing, ad networks and the fraud that ran through both, and returned in October 2026 as a home for commentary. It also holds the rebuilt archive of Performance Marketing Insider, the affiliate and lead generation trade site he published from 2011 to 2020.

The original 2010 to 2011 posts are not currently available in full. Each linked post has been rebuilt at its original address with its original headline and date and a new account of the subject drawn from court records, regulatory filings and contemporaneous reporting. Where something could not be verified, the page says so. Posts that concerned allegations against private individuals that could not be checked against the record remain offline.

Disclosures: the author co-founded LeadsCon, ran the ad network Vizi in the late 2000s, and has known many of the executives in this industry for two decades. ADOTAT is reader-supported, with no paid placement in editorial.

Corrections, additions and tips are appreciated: pesach@lattin.us or 505-932-9060.