Pace Lattin, fraud-fighter and interactive advertising compliance expert, victim of extortion racket.

From a press release 9/23/10 Pace Lattin, a world recognized expert on interactive advertising fraud and compliance today announced that he was the victim of an attempted extortion racket and offered a $5,000 reward for the capture and prosecution of the extortionist.  Pace Lattin revealed that the week...

Comments from the Dark Side: Angry Readers Defend Fraud

I’m amazed by some of the comments I received by those defending the brokering of advertising, without permission from the advertisers. Several people posted several times under different names defending the practices, not realizing they had the same IP address. One guy emailed me and threatened to...

How did Video Ads Meant for Break.com end on T&A Sites?

Interactive Advertising brokering has been around forever – and there is a real service to be provided for advertisers that are looking for reach, don’t care about where their ads are and especially are looking for ROI. However, the purposeful brokering of advertising in violation of an agreement to...

The Texas AG goes Rodeo on Google: How Abbot is trying to rope a Big One.

Let’s start with a real fact: Texas Attorney General Greg Abbott is running for re-election in Texas.  Like most State Attorney Generals, they serve at the whim of the people, and in that type of service they often need to make headlines. While I would not want to doubt the intentions of the Chief Legal...

TopTVBytes promotes Video Advertising via pop-ups, defrauding Advertisers.

A few weeks ago I wrote about “TopTVBytes”,  a video site that kept on appearing on pops while I was browsing. A company spokesman admits a history of being involved (accidently or unbeknownst to them)  with adware in the past, but having claimed to hire Ben Edelman, known adware expert to stop this...